Train and support a sales force or network of users
Improve visibility of my company and its products/services
Develop/redesign my business-to-business or consumer website
Develop a web/digital/print/video marketing campaign with one agency
Create an informational "microsite" in conjunction with my main website
Combine Direct Mail with advanced Digital Media
The Gary Stock Company

Online Owner's Manual/Reference Manual

The Challenge:

This automaker recognized that placing Owner’s Manuals online was a key component of Customer Satisfaction. But providing Manuals as large PDF files was both clumsy and difficult to quickly search.

The Solution:

GSC developed a form of online Owner’s Reference Manual that functioned like "a multimedia search engine for your car". Searching by keyword or by simply clicking on the interior or exterior elements of the vehicle enables viewers to instantly find vitally needed information, which includes not just Owner’s Manual text but also videos and animations.

 
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